Comprehensionmedium · Past Paper

The shopkeeper smiled and said, 'We usually don't give discounts, but for a regular customer like you, I'll make an exception.' What is the shopkeeper doing?

ALying about the price.
BBuilding customer loyalty.
CClosing his shop forever.
DAsking the customer to leave.

✓ Correct Answer: BBuilding customer loyalty.

Offering special treatment to repeat customers is a common business strategy to maintain loyalty.

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